Guides on Shopify performance & errors
Deep dives on JavaScript errors, Core Web Vitals, third-party scripts, and conversion rate, written for Shopify store owners and developers.
Third-Party Scripts Are Silently Killing Your Shopify Conversion Rate
The average Shopify store runs 15 to 25 third-party scripts. Most store owners couldn't name half of them. Some are blocking your pages, some are throwing errors, and at least a few are quietly eating into your conversion rate every single day.
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Broken JavaScript Is Killing Your Shopify Checkout (And You Probably Don't Know It)
Over 94% of ecommerce sites are running five or more unresolved JavaScript errors right now. Most store owners have no idea. Here's what's breaking, why it's getting worse, and how to find it before it costs you another day of lost sales.
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More Than Half of Shopify Stores Are Failing Mobile Core Web Vitals, Here's What That Costs
A new analysis puts a number on something many Shopify merchants have suspected but never quantified: most stores are failing mobile Core Web Vitals, and the gap between desktop and mobile performance is quietly eroding both rankings and revenue. Here's what the data shows and what to actually do about it.
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